Perilly's Side-Opening Pack

This has been the Perilly's black box of the original full filters ( of 25 stcks )

just before being converted into the following side-opening pack that is

finally called Pall Mall

Close-up view of the claim on the side-opening pack!

Pall Mall all the while only retail up to 20 sticks in their packs
until it took over Perilly's 25 sticks and
later it also produces the 23 stick packs!
They also had the Perilly's menthol taste transitioned as well.

PALL MALL is wOrLd's First!

Today is the first bLoG on the monthly showcase of my cigarette box collection.
And this first issue is very special - it is Pall Mall's claim as the
wOrLd's FIrst Side-Opening Pack!

This special pack was introduced in early 2009.


This pix displays the 3 flavors, still not unpacked.



The following is a closer view of the cigarette with the label
showing it's claim.


However, it is sad to say I've not seen this packing this year.
I wonder if the compulsory New Directive Policy pictures has
stopped it's poduction. Pity as it really is a very special design.
One of it's kind!

Next month ( which is just round the corner ),
I will display another of their range that also uses this design.
The Perilly's range, a brand taken over by Pall Mall.

Until then, see ya. Please Follow M3 for constant updates!
Have a pleasant and wonderful weekEND!

And remembering it's showcase: